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Philippines Wins Top Marine Tourism Award at Chengdu Dive Expo

The Philippines secured top diving accolades in China, signaling expanded access and new partnerships for Americans visiting the archipelago.

By Priya Navarro  ·  September 3, 2026  ·  Philippines
Philippines Wins Top Marine Tourism Award at Chengdu Dive Expo

The Philippines clinched the Marine Tourism Excellence Award following its high-profile appearance at the Diving, Resorts, and Travel Show in Chengdu. This recognition at the Western China International Expo City, held from July 17 to 19, marks a significant milestone for the nation's underwater tourism sector. The award, presented alongside the Honorary Tourism Board Award, highlights the country's growing influence in the global diving market.

The delegation, spearheaded by the Tourism Promotions Board and the Department of Tourism office in Beijing, represented a broad cross-section of the industry. Nineteen co-exhibitors from the Luzon and Visayas regions participated, including three major tour operators, twelve specialized resorts, and three dive centers. Puerto Galera, a municipality famous for its coral gardens, also took part. To foster direct business connections, the group hosted a dedicated networking night that attracted fifty-three Chinese dive companies and clubs. This event created a platform for local stakeholders to finalize new partnerships and discuss future collaborative opportunities in the diving sector.

What This Means for American Travelers to Philippines

For Americans traveling to the Philippines, this diplomatic push in China signals a maturing tourism infrastructure that benefits visitors from all regions. While the award targets the Chinese market, the resulting investment flows into better-maintained dive sites and more professional service standards nationwide. US tourists visiting the Philippines from the US will likely notice improved digital booking systems and clearer English-language signage at major dive centers. The focus on world-class marine biodiversity ensures that the core product—exceptional underwater visibility and reef health—remains a priority for local authorities. This international recognition also suggests more stable regulatory frameworks for dive operators, which can translate to safer tour operations for visitors.

Travel Tips for Americans Visiting Philippines

  • Book direct with certified operators: Look for dive shops affiliated with recognized international associations. The recent industry push for excellence means many local centers now meet global safety and environmental standards, offering a wider range of premium gear and guided excursions.
  • Target the Visayas for prime diving: Since Visayas-based resorts were heavily featured in the Chengdu exhibition, these locations are currently prioritizing infrastructure upgrades. Palawan and Cebu are ideal bases for Americans seeking vibrant reef systems and historic shipwreck dives.
  • Leverage new international partnerships: With increased focus on global markets, many dive resorts are expanding their English-language staff and digital presence. Travelers can expect more transparent pricing and easier online reservation processes compared to previous years.
  • Plan for peak biodiversity seasons: The award underscores the nation's rich marine life. Schedule trips during the dry season (November to May) for optimal visibility, which is critical for appreciating the coral formations that earned the country its international acclaim.

American travelers should check the latest U.S. State Department travel advisory for Philippines before booking.

Photo by Nothing Ahead on Pexels

Source: The Manila Times

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